We started off looking at the band's original CD cover to see what kind of image they were giving off so that we could develop it and incorporate it into our poster and DVD cover. We wanted to make sure that we involved the energy of the band within our own work.
This cover is clearly playing on the name 'Tramp Etiquette', it connotes that all classes have certain norms and values which they live by. The juxtaposition of the italic writing against the bold 'eye for an eye' carries on the theme of opposites and also reflects the fun personality of the band. The picture looks as if it has been done by hand and is quite traditional, this shows that the band is not too fussed about trappings and trimmings and that it is 'all about the music'.
The purple used is the band's signiture colour, so we decided that we would like to incorporate this into our design and perhaps sell it through as a part of the bands' identity.
We decided to see what else is on the market by way of album covers. We decided to look at 'Rolling Stone Readers' 25 Best Album Covers of 2007'. This is a very valid secondary source since they appeal to a similar target audience to that of our film.
From this research, we realised that:
- We should have the font in a single colour
- We should use a single eye-catching image
- The colour scheme should either use lots of different colours or should be fairly monochrome.
We decided to look only at the indie/rock genre of music to see what kind of album covers other bands in a similar field were releasing.
They are all quite basic and simplistic, like Tramp Etiquette's original CD cover, suggesting that the music is the most important thing. However, we decided that colour is important because our CD is sitting on a shelf amongst 100 other albums, it needs to be eyecatching.
We particularly like the mosaic style used on the Killers album as it created a pattern which they had used on their previous album. We felt using something like this could create band consistancy.
No comments:
Post a Comment